Victoriabank, the first commercial bank in the Republic of Moldova, founded in 1989, has over the years consolidated its leading position in the banking market, serving over 270,000 customers in more than 30 localities. In August 2022, Victoriabank announced its development strategy for the next three years, focusing on the customer and the desire to become the preferred bank of Moldovans, through the care and support offered to individuals and businesses.
Business Benefits:
- 1
Optimizing Customer Service: Automating ATM operations has enabled Victoriabank to optimize customer service processes, thereby reducing transaction times and improving the user experience.
- 2
Reduced Burden on Physical Branches: By expanding and upgrading the ATM network, the bank has been able to ease the pressure on physical branches, giving customers the ability to perform various banking operations autonomously without having to visit a branch.
- 3
Competitive Advantage: The implementation of this cutting-edge technology and the expansion of the geographical presence have contributed to Victoriabank’s increased competitiveness in the banking market, attracting more customers through diversification and accessibility of services.
- 4
Reduced Costs and Increased Accessibility: The frequency and cost of recharging ATMs has been reduced and the accessibility of banking services has improved, especially in remote or less populated areas, thanks to the expanded ATM network.
- 5
Strengthened Security: The introduction of advanced security systems has resulted in fewer incidents of physical or cyber attacks, giving customers greater confidence in conducting ATM transactions.
The implementation of the new ATM network at Victoriabank represents a significant step in the evolution of banking services in Moldova, reflecting the bank’s commitment to continuously improve the customer experience and to respond to customer needs with innovative and secure solutions. This initiative underlines the crucial role Victoriabank plays in modernizing the Moldovan banking sector and promoting access to financial services for all citizens.
